Industrial Electrix

Industrial Electrix (I E) is targeted to be Australasia’s premium magazine profiling the Industrial and Manufacturing sectors of the Electricity Industry of Australia and New Zealand. I E will focus on Electrical Safety and Maintenance, and the Use and Application of Low to Medium Voltage Products and Services.

Launched in February 2008, I E is published bi-monthly (i.e. six issues per year) in a Burstbound A4 format. Each issue is sent personally addressed to every registered reader, at NO CHARGE.

For proven distribution, I E will be subject to audit by the Circulations Audit Board with relevant print and postage data submitted by the publisher after three issues, and each six months thereafter.

CONTENT AND EDITORIAL STANDARDSSince 1996, APT Publications have built their reputation with Transmission & Distribution (T&D) and these same standards are replicated to establish the quality and integrity of Industrial Electrix.

I E will publish practical, informative and highly valuable articles based on the actual applications and use of products and services used within the Industrial and Manufacturing industries.  Written by qualified professionals, their experience and proven reputation will provide readers with reliable solutions to everyday problems. This in turn will lead to more people sharing their experiences and assisting others towards maintenance excellence.

I E will be comprehensive in its content each issue. Advertisers may nominate Feature or General placement to suit their marketing strategy. At the Editor’s discretion, new features will evolve in response to market influences.

I E will also publish advertiser supplied advertorial but will NOT seek to publish media releases and ‘fillers’.

NO CHARGE ADVERTORIALTo submit advertorial is an option for the advertiser. We recommend it as the intelligent aside to corporate branding and image advertising i.e. a Technical Article or Case Study that expands in detail on the product/service being advertised. Editor approved, information-based advertorial will be published free of charge next to your advert, or separate to the advert upon request.
       Half page ad   400 word + 1 pic advertorial    Published as an A4 page
       Full page ad    700 word + 2 pics advertorial    Published as a Double Page Spread
This offer is subject to placement of advertorial within the same issue as the advertisement and is not transferable to another issue.

Design ServicesOur Production Art Studio will produce your advertisement, at no charge, if required. Advertorial is published to I E design disciplines. Costs apply for a copy of artwork files. P.O.A.

CIRCULATION AND MARKET REACHI E commenced with a circulation of 4000 in its first issue, 6000 in issue 2, 6500 in Issue 3 and has a targeted circulation of 10,000 readers by 2009.

I E’s readership would not be restricted but would include and prioritise the decision makers. They are the ‘Man on the Floor’ and ‘In the Field’ who are using product, service and equipment each working day. From an advertiser’s point of view, these are the people who source or request the procurement of product.    

Industrial Electrix readers will include:
•    Electrical Engineering Technicians
•    LV and MV Electrical Contractors
•    Electrical Engineers
•    Electricians
•    Consulting Engineers
•    Procurement Officers
•    Factory Management

Features Each Issue include:

• Motors and Motor Control
• LV & MV Electrical Distribution
• Switchgear and Switchboards
• Process Measurement and Analysis
• Instrumentation Test & Measurement
• Automation & Power System Measurement Systems
• Mining and Mineral Processing Systems
• Power Electronics
• Protection & Control
• Outsourcing & Subcontracting
• Training and Education
• Industrial Maintenance

Click here to download the 2008 Features Calendar for Industrial Electrix

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